Marketing | Branding


Marketing & Communications Job Opening

Do you obsess over grammar, punctuation, and spelling of American English? Can you write beautiful copy for a wide range of audiences? Are you organized, motivated, and able to juggle multiple projects? Although we have a candidate in mind to be JA Worldwide’s Senior Writer/Editor, we’re accepting applications through April 15, 2019.


JA Centennial Brand Guidelines

We're pleased to have released JA Centennial Brand Guidelines and collateral under the Centennial section of this site. See the entire collection.


NGO Advisor Ranking

Are you celebrating the JA network's great news? JA Worldwide was selected as one of the Top 500 NGOs in the world by NGO Advisor, debuting at #7. This represents JA Worldwide’s first time on this prestigious list of global NGOs, which uses a rigorous methodology that prioritizes impact, innovation, and governance. Want to spread the word? Download a badge for use on your website or social-media channels (high-resolution or low-resolution) and/or use the following statement from JA Worldwide (may be attributed to “Asheesh Advani, CEO, JA Worldwide,” if used in a press release).

“JA Worldwide is honored to be listed by NGO Advisor in our Centennial year as one of the most impactful NGOs in the world. The JA Worldwide network, with offices in over 115 countries, is part of a community of youth-serving organizations that, collectively, are changing society. By preparing more than 10 million young people each year for employment and entrepreneurship, we’re helping every child have access to the skills, mindset, and experiences required by the jobs of the future. We recognize that much work remains in ensuring that no young person is cast aside or left behind, and we look forward to rising to this challenge in our second century.”


JA and the Global Goals

With the power to end poverty, build financial and career resilience, and prepare for the jobs of the future, the 17 United Nations Global Goals for Sustainable Development (also known as SDGs) aim to make a better world by 2030. Guided by these goals, governments, businesses, NGOs, and the general public are working together to build a better future for today’s youth. Local and global nonprofits, community organizations, and schools have a unique opportunity to align their collective work to the Global Goals. See how JA is aligning our programs and partnerships to eight of the seventeen Global Goals and download the JA Global Goals booklet there.


Good Company: JA’s Thought-Leadership Magazine

Are you familiar with JA’s thought-leadership magazine on Medium? At Good Company, you’ll find new thinking on the future of jobs, the benefits of entrepreneurship education, gender parity, global partnerships, and more.


“This Is JA” Video

With the release of the “This Is JA” video, we need your help to make it even more useful to the entire JA network. English subtitles are available for the video, and JA Bulgaria has started a great initiative by contributing Bulgarian subtitles as well. Will you help us translate this video into more languages? It’s easy to create subtitles on YouTube, and you don’t even have to translate everything from scratch. YouTube can auto-translate the English text into your language, and all you need to do is to correct any mistakes. View this tutorial on subtitles from YouTube and follow this link to contribute your own subtitles to “This is JA” and help spread the message of JA around the globe. 


Campaigns and Contests


“I am JA” Alumni Video Star Contest (January 15–April 15, 2019)

Overview

The “I am JA” Alumni Video Star Contest offers JA alumni an opportunity to create and submit their own “I am JA” videos and encourages them to join Gather, the JA alumni community, and sign up for the JA Global Alumni Conference in Vienna, Austria, this summer. The top ten videos will qualify for public voting, with the top three vote-getters earning a free trip to the JA Global Alumni Conference, where they’ll pitch their stories on stage for the grand prize: their own professionally produced “I am JA” video.

Goals of the Campaign

  • Source more JA alumni stories

  • Engage JA alumni

  • Encourage JA alumni to sign up for Gather

  • Encourage JA alumni to attend the JA Global Alumni Conference

  • Reward the most engaged JA alumni

  • Reward good storytelling

Campaign Collateral

Hashtags

  • #IamJA

  • #JA100


The Entrepreneurial Attitude (JA Centennial Book)

We're excited to share marketing collateral for Larry Farrell's The Entrepreneurial Attitude, our JA Centennial book. Click on the images below for PNGs of web and social-media collateral or download the Illustrator file.

Thanks to an idea from JA Europe, we've added customizable Twitter cards (which you can also use on other social-media channels) for you to populate with quotes from JA alumni in the book who are from your regional or country. Here's a sample, and you can customize the cards by using the Illustrator file and perusing the book for useful quotes. 

You can also order individual copies on Amazon and order bulk copies (two or more copies) with special discounts and free shipping for orders of 25 books or more.